hummel Newsletter

 

See yourself on the big screen
We all know them – the small competitions and battles we have with each together during a day. Every human being possesses a winner instinct that is evoked regardless of the challenge. Who can hit the waste basket the most times in a row, who can get to the toilet door the fastest, who gets across the intersection as numero uno?

hummel is now offering you and your video concept the chance to become a pivotal part of the company's fashion footwear campaign which is launched across cinemas come spring 2010.

 

What to do

What we want you to do is to record the small battles you have with your friends every day and send the movie to webmaster@hummel.dk. It doesn’t have to be neither Steven Spielberg nor James Cameron – most importantly the video needs to have humour, be edgy and reflect the character of you and your friends.

 

And the winner is...

The best uploads are selected and shown in cinemas across Denmark during spring. All winners are also awarded a pair of Slimmer Stadil Highs from hummel’s spring-summer fashion footwear collection

 

Deadline is February 22nd.

 

For further uploads and inspiration check out these videos

 

 

 

 

Videos with sexual, violent, religious or discriminating content are not accepted. We’re not looking JackAss type of videos either.



Danish version

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