Company Karma

A WORLD RECORD MATCH

Volunteer pro players from across the world participated in a world record match on Kilimanjaro to advocate for higher gender equality within sport.

VOLUNTEER PRO PLAYERS FROM ACROSS THE WORLD

The players who volunteered to take part were a mix of professionals and amateurs aged between 15 and 55 from more than 20 different countries around the world. Players included two-time Olympic Gold medallist and World Cup winner Lori Lindsey from the US, and the retired France international Sandrine Dusang. The two teams, Volcano FC and Glacier FC played the record-breaking match in custom-designed football kits from hummel. The match was played in a crater just below the summit on a FIFA approved pitch with full size goals and lines marked with flour. The two 11-player teams played a full 90-minute game at an altitude almost 2km higher than the highest stadium in the world. The game ended 0-0.

Erin Blankenship, co-founder of Equal Playing Field and player from team Glacier FC commented: “The world record was the original idea. Because it was the one thing you can’t challenge. You can’t challenge the fact that you’ve got a group of athletes playing at almost 19,000 ft, it doesn’t matter what gender they are. Building on that, what else do we want to do? What is the story we want to tell? Who and what are the players, organisations and challenges that surround equality in sport and women’s football in particular. This now gives us a platform to work from.”

Sport can play a great role to challenge current mind-sets, create a positive impact and better opportunities for the next generation of women

Kashif Siddiqi

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PLAYING FOR GENDER EQUALITY WITHIN SPORTS

Funds raised will go towards a number of football clinics being run by Equal Playing Field and Football for Peace partners in around fifteen countries over the next two years in the run up to the 2018 Women’s World Cup. They aim to support football schools and partnerships with clubs to promote gender equality in sport. The partnership with Equal Playing Field and Football for Peace is yet another in a long list of special sponsorships, where hummel seeks to change the world through sport.

Morten Vestberg, Senior Karma & Corporate Communication Specialist from hummel, comments: "No matter your gender, religion or wealth, nothing or nobody should stand in your way when it comes to playing sport. These female footballers have demonstrated that so beautifully. They climbed Africa’s highest mountain to play a football match at an altitude of 5729 metres and set a new world record, while also raising awareness of equality in sport. Together, we must continue to fight against prejudice in sport until there are no more obstacles to playing sport – men and women, on an equal playing field.”

hummel is the official kit sponsor for the world record match.